Purpose Driven Organisations & Corporate Strategy - A corporate level perspective

This is the first in a series of events, blogs and online discussions about the implication of being Purpose Driven.

Please see our Purpose Driven Strategic Theme for more background.

Defining a purpose driven organisation; alignment between ‘purpose driven’ and organisational purpose, objectives and goals; responsibility;

22 May (12-13pm SA, 11-12pm UK)

This is hosted by our partners in the Good Governance Academy and Business Integrated Governance CIC.

Welcome - Linde Grebe - GGA

1. Introduction - Defining a "Purpose Driven Organisation" - What is PAS 808? - Victoria Hurth - Author of PAS 808

Every organisation has a purpose - right? We all understand social and environmental responsibility - don't we? Of course, and many of us spend a lot of effort writing about it. PAS 808 takes this to the next level - to bake the implications of our organisation 'worldviews' into our very governance operation. This is not trivial to establish and sustain! Background Reading: PAS 808

2. Panel Discussion and open questions / comments - e.g. how well will this concept land in my organisation - what are people saying about it?

Please note: Panel discussions will be driven by a live survey which will probe purpose driven perceptions. This will support academic research being undertaken by the GGA.

3. Alignment between ‘Purpose Driven’ and 'Organisational Purpose' - David Dunning - BIG CIC, Deepteam and CPS

Traditionally, many of our Purpose Statements and resultant Strategic Objectives are driven by profit motive / return on investment. Many have corporate social responsibility programmes but these are often aimed at Culture or Reputation goals - which are employee or customer focused - which are in turn Profit / ROI driven. For a Purpose Driven Organisation we develop our traditional Organisation Purpose(s), and add in additional opportunities, threats, imperatives and goals beyond those we may presently see – some of which we may find hard to justify based on Profit / ROI type calculations. How do you build this more sophisticated strategy - and maintain clarity, communication, enablement, and control with agility through an organisation? Background reading: BIG Concept 1 - Strategy Information Model (data and documents)

4. Panel Discussion and open questions / comments - e.g. in your organisations - how well connected is purpose to delivery before we include more Purpose Driven Objectives?

5. Conclusions and next steps....

Book here More about our Purpose Driven Strategic Theme

Clearly - this event is an introduction to the whole concept of the Purpose Driven Organisation and one which has Business Integrated Governance to enable it.